Archie Comics, the largest mass market comic book publisher in North America, has announced a new partnership with Google Play. Fans will be able to obtain direct access to Archie and Archie-licensed comics anywhere the Google Play store is available.
Archie Comics on Google Play is launching with over 500 periodical titles available. Archie, Betty and Veronica, Life with Archie, Sonic the Hedgehog, Mega Man, New Crusaders, plus an array of Digital Exclusives, including the best-selling anniversary edition of Sabrina the Teenage Witch, are just a few examples of Archie titles that will be offered through the Google Play Books app. To kick off this initiative, from launch until April 30th users can purchase select back issues of every Archie title on the app for only $0.99.
Archie Comics broke new ground in the digital marketplace in early 2011 by being the first comic publisher to go day-and-date. This was the first time a comic book publisher released both print and digital comics simultaneously, setting the standard for all other comic companies who have picked up this practice since.