Samsung says it will discontinue its Milk Music service in the U.S. on September 22.
“We have made the strategic decision to invest in a partner model focused on seamlessly integrating the best music services available today into our family of Galaxy devices. We believe that working with partners will accelerate innovation, enhance device sales and provide amazing new experiences for our customers,” said the company in a statement.
Samsung built Milk Music using Slacker’s library. The company created a unique, circular user interface for Milk and preloaded the app on its Android smartphones for several years.
Samsung had a similar video service called Milk Video, but discontinued that service in November 2015. Samsung did not say what users of its Milk Music service can/should do with the app or their account once it is turned off.
There are plenty of alternatives in the market, including Spotify, Google Play Music, and Apple Music.