Justin Baldoni, of Jane the Virgin, is developing a male talk show through his media company, Wayfarer Entertainment. The talk show, titled The Men’s Room, is described as a disruptive weekly panel series that explores what it means to be a man today.
The series is based on Baldoni’s real-life social media presence, which frequently engages his followers on the subject of redefining masculinity, female empowerment, fitness, marriage and fatherhood. Each week, the revolving cast will reveal their most personal and intimate feelings, discussing hot topics about manhood itself and the role men play in society — conversations that aren’t normally had by men, especially in the spotlight.
Best known for his starring role on the CW’s Jane the Virgin, Baldoni doubles as a serious producer and has been making waves with Wayfarer Ent., which was behind the CW’s docuseries My Last Days. Co-founded by Baldoni, who serves as the production company’s CEO, Wayfarer in known for producing meaningful and inspirational content.
Baldoni will serve as the on-camera moderator on The Men’s Room. Wayfarer Entertainment is currently assembling a diverse cast of five men to join Baldoni as on-camera talent on the panel. The show, which will take place in a trendy restaurant setting, will go into production this August in L.A. with Wayfarer fully funding the pilot and a couple of additional episodes this summer, before being shopped around. The company is eyeing a premium digital platform to co-produce an entire season.
