Casio America and its parent company, Casio Computer have announced the launch of Imaging Square, an online service designed to enable users to transform their prized photos into compelling pieces of art. The new service will go live in the United States in February 2011.
Using HDR to Transform Photography
Casio’s new Imaging Square service is based on the theme “New Art for My Life.” In several of the company’s recently announced cameras, including the EX-ZR100 and Tryx, Casio intends to offer consumers new ways to enhance their creativity, specifically through its high dynamic range (HDR) technology. HDR is a shooting mode that will program the camera to take several shots with different exposures and instantly combine them into a single image with a high dynamic range. Casio has further enhanced its HDR technology with HDR-ART, an innovative new function which uses HDR technology to create artistic photographs. HDR-ART locally controls the contrast and the level of color saturation of the analyzed subject. HDR-ART gives users the ability to create dramatic, eye-catching images that suit their artistic tastes and are sure to impress.
Art From Any Device
With Casio’s Imaging Square service, the fun and creativity of HDR-ART is designed to be brought to the world so that everyone can enjoy their photos in a whole new way and create their own new collection of Digital Photo Art. Imaging Square aims to be a one-stop shop for freedom of expression through Digital Photo Art and will be compatible with images taken from any brand of digital camera or device. Users simply upload their image and then take advantage of the editing options available through Imaging Square to transform that image into their own work of art. Create, Store and Share
In addition to giving budding digital artists ability create transformed images, Imaging Square users’ Digital Photo Art can be saved on the Web site, shared with others or even sent as a greeting card. The service includes My Atelier for storing images and galleries for sharing.
