Best Buy and Microsoft have teamed up on a Behind the Tiles series of events to spur on Windows Phone sales that borrow a handful of Apple cues. Running from today to as late as May 17, some stores will be holding workshops that both let users try the overall lineup and undertake a “deep dive” into the Lumia 900 with an instructor. The events will be catered, and even developers and enterprise users will get the “latest info,” Microsoft said.
The events are registration only, but are meant both to let newcomers talk to experts and for fans to socialize with each other. As an incentive to come, those who get into the events will be entered to win a Lumia 900.
