To celebrate the imminent arrival of Black Panther, Dolby Cinema has revealed an exclusive poster for the film. Along with the watercolor-inspired artwork, the company has also announced that fans who go see Black Panther at a Dolby/AMC theater between February 15-18 will get an exclusive reprint of Black Panther #1 by Ta-Nehisi Coates and Brian Stelfreeze.
Those who buy early tickets to blockbuster movies often receive exclusive deals and posters. When it comes to comic book films, those freebies are generally digital copies of comics related to the movie. Dolby-AMC is upping the ante with a physical reprint of the first issue of Coates’ celebrated run on Black Panther. And though the movie isn’t directly based on any one era of the comics, it’s been indicated that Coates’ work heavily influenced Black Panther.
While Black Panther has a long history in comics and is well-known even to wider audiences, it’s clear that his solo film is about to skyrocket the character’s popularity. Captain America: Civil War helped with this, but metrics continue to show Black Panther will reach new audiences outside of typical comic book movie fans, similar to how Wonder Woman performed last year. Meanwhile, multiple Black Panther comics have been released by Marvel of late, and the superhero is the current focus of the Avengers Assemble animated TV series.