The Facebook CEO pledged Wednesday to take a series of steps to protect data and fix what he called a “breach of trust” between the social network and its users.
“We have a responsibility to protect your data, and if we can’t then we don’t deserve to serve you,” Zuckerberg wrote in a Facebook post. “I’ve been working to understand exactly what happened and how to make sure this doesn’t happen again.”
Facebook says the data was initially collected by a professor for academic purposes in line with its rules. The information was later transferred to third parties, including Cambridge Analytica, in violation of Facebook’s policies.
Mark Zuckerberg later the post also outlines the new requirements for devs and tools for users they will be rolling out to prevent this from happening again.
The news has caused Facebook to lose $50 billion from is market cap this week.