Facebook today announced a new application called Moments. The app is meant to help people share photos privately with others — even if they don’t use Facebook.
It lets multiple people combine their photos to create albums of shared events, such as weddings, graduations, or parties. The app uses location data and facial recognition software to determine which of the user’s friends are in the photos, and then shares the collection with them privately.
The recipient can choose to share their own photos with the first person to create a larger album of the event. Facebook says the app keeps all the photos synced and organized, and includes search functions for finding your friends’ faces faster.
Moments was conceived in Facebook’s Creative Labs. It is being launched in the U.S. on Android and iOS today, with other regions to be added over time. Moments is free to download from the Google Play Store and iTunes App Store.