Fitbit is now scooping up yet another smartwatch maker: Vector Watch. Founded in 2015, Vector offers a couple different smartwatches that come in about a dozen configurations of different colors and bands. One of the key features of Vector devices is 30-day battery life, addressing what is arguably the biggest weakness in the current crop of smartwatches out there today. The devices achieve this by using low-power, monochrome e-ink displays (just like Pebble). Vector Watches also look quite good, resembling more traditional watches.
Vector says that its team and software platform are joining Fitbit, which is notable as it underscores the importance of software in the deal. Just like Pebble, Vector will no longer add new features or updates to its existing products, although it will continue to support current customers. No financial terms were disclosed.
