GameStop Launches GameStop Impulse – PC Game Distribution Platform

Posted by at 1:08 pm on July 13, 2011

GameStop open the doors to its new digital distribution platform today, fully integrating Impulse’s library of more than 1,200 downloadable PC titles with GameStop.com.

In April, GameStop announced the dual acquisition of streaming technology company Spawn Labs and digital distribution platform, Impulse. Financial details were not disclosed. The moves put the brick-and-mortar retailer in position to launch a hybrid Steam/OnLive service that will allow gamers to purchase and download full video games or stream and play on demand. The first step, integrating Impulse, is now complete with the launch of GameStop Impulse.

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