Snapchat is quickly becoming the place where teenagers, young adults, and even older generations share what they’re doing and communicate with each other. Now the service is looking to buy Vurb, a start-up specialized in mobile search, recommendations, and discovery.
Vurb had won TechCrunch’s Disrupt in 2014 with its idea of a mobile search engine that serves you relevant results in the form of cards from the apps you care about most, like Yelp, Google Maps, Fandango, Netflix, Uber, and so on, and combines them together in a way that makes sense: take a ride, watch a movie, get dinner, get another cab home.
