Snapchat is taking its next step into Hulu’s and Netflix’s territory by announcing plans to create original TV-style shows.
Its parent company Snap Inc has teamed up with TV giant NBCUniversal to create a new digital content studio based in California.
It will work with film and programme makers to produce original scripted video for the app.
The shows will probably be around three to five minutes long.
NBCUniversal has already built on the success of some of its own shows for Snapchat.
It produced a unique version of The Voice US for Snapchat – which was nominated for an Emmy earlier this year.
The series featured clips of the coaches as well as audition videos submitted by users.
Snap Inc hasn’t revealed what it will be or when you’ll be able to see it on the app.
The studio will be headed up by NBC’s Lauren Anderson – who has been involved in US shows such as The Office and Parks and Recreation.
