Sega of America today announced that they will be partnering with Chiquita Fresh North America for a nationwide promotion with Super Monkey Ball Step & Roll for Wii.
Beginning in February, supermarkets across the country will feature special stickers to promote Super Monkey Ball Step & Roll on over 180 million Chiquita bananas. The Chiquita bananas will also appear in select sequences in the game itself, promoting healthy snacking for the whole family. In addition, Sega and Chiquita are announcing a “Super Bananza Sweepstakes” to support the partnership. Consumers will be able to enter online at www.chiquitabananas.com to win prizes, including the grand prize of a family gaming room makeover. One lucky family will receive a 50″ HDTV, a sofa and four gaming chairs, a copy of Super Monkey Ball Step & Roll, a Wii console, Wii Balance Board (includes Wii Fit Plus) and other great prizes from Chiquita.
“We’re thrilled to partner with Chiquita,” says Sean Ratcliffe, Vice President of Marketing for Sega of America. “This is a fun way to get the whole family together and we are proud to have AiAi and MeeMee featured on clusters of Chiquita Bananas.”
“Chiquita is excited to partner with Sega to help families play together and support healthy living. We’re thrilled to have AiAi and MeeMee on our bananas to encourage nutritious eating and a fit lifestyle among kids and families,” said Craig Stephen, Vice President and General Manager, North America Bananas.
Super Monkey Ball Step & Roll will be available for the Wii February 9, 2010.
