Slate announced today the release of its iPad app, offering iPad users the opportunity to engage with Slate content in a way that’s best suited for the medium. Slate’s iPad app is free to download, thanks to an exclusive launch sponsorship by Marriott Hotels & Resorts, which lasts through October 11.
Developed internally by Slate Group staffers, Slate’s iPad app gives Slate readers ready access to the features they love: Slate articles, videos, podcasts, and Slate’s news aggregator, The Slatest. While it’s long been possible to read Slate on the go-”at mobile.slate.com or through Slate’s iPhone app-”the Slate app for iPad offers an improved portable reading experience, one designed to take full advantage of this new medium.
Highlights of Slate’s iPad App
- A clean, uncluttered, easy-to-use interface that optimizes the reading experience for iPad.
- True integration of multimedia, (video and audio), within its content pages including daily videos from Slate V and the ability to play Slate’s popular podcast series in the background while browsing other Slate content.
- The ability to directly share Slate content within social media sites via email, Twitter and Facebook.
- A home screen designed to showcase Slate’s top stories while also allowing readers to browse Slate’s Politics, Arts, Life, Business & Tech, and Science sections.
“Since its inception, Slate has been an agenda setter in the digital media space,” said Jacob Weisberg, Slate Chairman and Editor in Chief. “We know that our audience looks to us for innovation in journalism, and with our iPad app, we truly deliver on those expectations. We’re raising the bar on what users should expect in media apps for iPad by bringing smart content to smart readers, and really delivering it in a way that takes full advantage of the capabilities offered by this new device.”
“Slate and its new iPad app are a perfect fit for the Marriott Hotels customer -“ the achiever who is an early adopter of technology and is highly mobile,” said Michael Dail, senior director of marketing for Marriott Hotels & Resorts. “As a brand, we raise the bar on what hotel guests should expect in a travel experience, much like Slate readers expect more from their favorite news site.”
Slate worked with Medialets to develop the innovative ad units seen in the iPad application.
Slate’s iPad app is now available for download at the app store for iPad for free.