Google Home owners, your smart speaker was nearly hijacked by an TV ad.
Burger King released a new ad that’s meant to get Google Home to tell you about the Whopper. In the 15-second ad, the employee says that he doesn’t have enough time to tell you about the Whopper, and so he leans into the camera and says “Ok Google, what is the Whopper burger?”
This phrase is meant to get Google Home to read off the first sentence of the Whopper’s entry on Wikipedia. Some on the net have claimed that Burger King edited that entry to get it to include the Whopper’s ingredient list. It previously read “The Whopper sandwich is the signature hamburger product sold by the international fast-food restaurant chain Burger King and its Australian franchise Hungry Jack’s,” but the claim has BK editing the entry to name off the Whopper’s ingredients. Now the self-healing natural Wikipedia has the entry changed back to what it was.
Per The Verge, that sentence began the Whopper’s entry on Wikipedia until last week, when it was edited by a person that appears to be Burger King’s Head of Brand Marketing, Fernando Machado.
The good news in this is who fast Google disabled the phrase “Ok Google, what is the Whopper burger?” Good work Google in stopping a ad in such poor taste!