Samsung has formally announced its winter Unpacked — coming right on the heels of CES and just down the street from some of its biggest competitors’ HQs. As previously announced, the event is scheduled for Wednesday, January 17th and will be held at the SAP Centeer.
The company says they’ll be showing the “newest additions to the Galaxy mobile device portfolio,” which is all but guaranteed to be the S24 series. AI will be a major focus — no surprise there. Rumors have also pointed to the S24 Ultra getting a new titanium build — that should ring a bell if you’ve seen literally any advertisement for the iPhone 15 Pro — and the 3D metallic graphic in the event invitation certainly seems to lean that way.
Per usual, Samsung has opened up “reservations” for device preorders, which get you a $50 credit if you preorder one of the phones. There’s no commitment to follow through and actually purchase one. Samsung’s livestream will be at 10AM PT / 1PM ET on the 17th when the devices are revealed.
