The premiere of Star Trek: Picard has been the force driving CBS All Access to hit record numbers of new subscriber sign-ups in January 2020.
Picard’s premiere week was the second-best signup week ever for CBS All Access, nearly matching the number of sign-ups for the service on the week of the 2019 Super Bowl.
The premiere of Star Trek: Picard also set a new record for total streams, driving the highest volume of subscribers streaming a CBS All Access original series ever. It was not only the service’s most-watched premiere ever, but was up more than +115% and +180% over the previous record set by Star Trek: Discovery.