Studiocanal Australia has announced plans for Helena, a biopic of businesswoman and cosmetics pioneer Helena Rubinstein.
Rubinstein was a pioneering Polish-Australian-American businesswoman who beat the men of Wall Street at their own game, and oversaw an empire with booming salons in London, Paris, Melbourne and New York.
The film’s story takes place in 1928 when she is faced with a choice of giving up control of her empire or losing her marriage with Edward Titus
Anthony Waddington (The Eye of the Storm) and Marcus Gillezeau (Storm Surfers 3D) will produce with a screenplay by Katherine Thomson (Answered by Fire).
No cast, budget or international partners have been disclosed, but plans have filming happening in 2019.
